Demand Unlocked: Stop Chasing the Number, Start Shaping the Plan

Demand Unlocked is a practical, jargon-free course designed to help planners move beyond “chasing the forecast” and start building demand plans the business can trust. Across the course, delegates learn how to position demand planning in the business, understand different demand signals, challenge bias, build better assumptions, use scenarios, and turn data into confident decisions. The focus is not just on creating a number, but on improving the conversations, behaviours and decisions that sit behind the plan. By the end, delegates will have practical tools, templates and techniques they can apply immediately to create clearer demand plans, stronger business alignment and fewer last-minute surprises.

Course•By Steve Rowntree